Proof Drinks welcome Finlandia Vodka to portfolio

7th August 2024

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Proof Drinks has begun its distribution of Finlandia vodka as part of its partnership with Coca-Cola HBC, following their acquisition of the world-renowned vodka brand in November 2023 from Brown-Forman.

Established in 1970, Finlandia is a leading brand in across Europe with annual volumes of 2.7 million 9L cases globally and Proof Drinks are excited to reinvigorate the brand in the UK market.

Finlandia will compliment Proof’s existing portfolio, which includes Ramsbury British Single-Estate Vodka and strengthen the selection of pouring spirits available for customers.